Chac System Website Redesign
Chac System Website Redesign
CHAC Systems' website is outdated, hard to navigate, and doesn't reflect its expertise. The lack of consistent branding and defined guidelines impacts user trust and engagement. This project will redesign the website for improved usability, accessibility, and brand consistency, strengthening market positioning.
CHAC Systems' website is outdated, hard to navigate, and doesn't reflect its expertise. The lack of consistent branding and defined guidelines impacts user trust and engagement. This project will redesign the website for improved usability, accessibility, and brand consistency, strengthening market positioning.
· Problem
· Problem
CHAC Systems, lacks a modern, user-friendly website that reflects its expertise and services.
The outdated design, poor navigation, and inconsistent branding hinder user engagement and trust.
Additionally, the absence of defined brand guidelines leads to visual and messaging inconsistencies across platforms.
This project aims to redesign the website for better usability, accessibility, and brand representation while establishing clear brand guidelines to ensure consistency, enhance recognition, and strengthen market positioning.
CHAC Systems, lacks a modern, user-friendly website that reflects its expertise and services.
The outdated design, poor navigation, and inconsistent branding hinder user engagement and trust.
Additionally, the absence of defined brand guidelines leads to visual and messaging inconsistencies across platforms.
This project aims to redesign the website for better usability, accessibility, and brand representation while establishing clear brand guidelines to ensure consistency, enhance recognition, and strengthen market positioning.
· Solution
· Solution
I will redesign the CHAC Systems website to deliver a modern,
user-friendly experience with streamlined navigation and clear service presentation.
Simultaneously, I will develop comprehensive brand guidelines that standardise logo usage, typography, colour schemes, and tone of voice.
This dual approach is designed to enhance customer engagement, ensure consistent branding, and reinforce CHAC Systems’ market positioning.
I will redesign the CHAC Systems website to deliver a modern,
user-friendly experience with streamlined navigation and clear service presentation.
Simultaneously, I will develop comprehensive brand guidelines that standardise logo usage, typography, colour schemes, and tone of voice.
This dual approach is designed to enhance customer engagement, ensure consistent branding, and reinforce CHAC Systems’ market positioning.
· Year
· Year
2024
2024
· Timeframe
· Timeframe
3 Months
3 Months
· Tools
· Tools
Figma
Figma
· category
· category
UI/UX Design
UI/UX Design
· Colors
· Colors
The color palette combines vibrant red for energy and passion, black for power and sophistication and grey for balance, creating a visually appealing and approachable design.
The color palette combines vibrant red for energy and passion, black for power and sophistication and grey for balance, creating a visually appealing and approachable design.
Grey
Hex
Hex
#AAAAAA
#AAAAAA
RGB
RGB
170 170 170
170 170 170
HSL
HSL
0 0 67
0 0 67
Red
Hex
Hex
#ED2128
#ED2128
RGB
RGB
237 33 44
237 33 44
HSL
HSL
358 85 53
358 85 53
Black
Hex
Hex
#000000
#000000
RGB
RGB
0 0 0
0 0 0
HSL
HSL
0 0 0
0 0 0
· Typography
· Typography
The platform uses Montserrat and Branch for their modern, regal and professional appearance, ensuring optimal readability, consistency and user engagement.
The platform uses Montserrat and Branch for their modern, regal and professional appearance, ensuring optimal readability, consistency and user engagement.
Branch
Branch
Regular
Regular
Headlines
Headlines
Montserrat
Montserrat
Regular
Regular
Medium
Medium
Aa
Aa
Aa
Paragraphs
Paragraphs
Aa
Aa
The final screens were designed with a user-centric approach, ensuring a clean, modern aesthetic, intuitive navigation, and seamless accessibility. Every element aligns with the newly established brand guidelines, incorporating consistent typography, color schemes, and imagery to enhance engagement and reinforce CHAC Systems' professional identity.
The final screens were designed with a user-centric approach, ensuring a clean, modern aesthetic, intuitive navigation, and seamless accessibility. Every element aligns with the newly established brand guidelines, incorporating consistent typography, color schemes, and imagery to enhance engagement and reinforce CHAC Systems' professional identity.
· From one idea to the next—see more below.
· From one idea to the next—see more below.
